About Ed Rich

Your Golf Course Video Marketing Expert

Ed Rich - Golf Course Video Marketing Expert

When you hire me, you get me. Not a team. Not an assistant. Not a junior videographer. You work directly with a business professional with 45+ years of experience who personally films, edits, and delivers your golf course video marketing project.

One Expert. Your Course. Personal Attention.

I'm Ed Rich, and I bring over 45 years of business, sales, and marketing experience to golf course video production. Unlike large production companies that assign your project to junior team members, you work directly with me from initial consultation through final delivery.

I personally scout your course, identify what makes it unique, film every shot, and craft the final video with one goal in mind: converting viewers into members and driving revenue for your course.

Why Experience Matters in Golf Course Marketing

Anyone can buy a drone and capture aerial footage. But creating video marketing that actually drives memberships, increases tournament bookings, and positions your course as the premier choice in your market requires understanding what motivates golfers to act.

That's where 45+ years of business experience and published expertise in sales psychology makes the difference. I don't just capture your course—I create strategic marketing assets designed to generate measurable results.

The One-Expert Advantage: Large production companies delegate your project to whoever is available. When you work with me, you get 45 years of business expertise, marketing intelligence, and strategic thinking applied to every decision, every shot, every edit. Your success is my reputation.

📚 Published Author & Sales Strategy Expert

I'm the author of "Close Every Sales Call," a comprehensive guide to sales strategy and customer psychology. This deep understanding of what motivates buyers and drives purchasing decisions informs every golf course video I create.

Why this matters for your course: I understand the psychology of why golfers choose one course over another. Every shot is strategically composed to highlight the features that drive membership decisions—signature holes, challenging features, scenic beauty, practice facilities, clubhouse amenities, and the overall experience.

Learn More About the Book →

Professional Background & Expertise

💼 45+ Years Business Experience

Four and a half decades helping businesses grow through strategic marketing, sales training, and business development. I bring this expertise to every golf course project, ensuring your video serves your business goals, not just visual appeal.

📚 Published Sales Expert

Author of "Close Every Sales Call," applying proven customer psychology and sales strategy to golf course marketing. I understand what motivates golfers to choose your course over competitors and ensure every frame reinforces those motivations.

💻 25+ Years Digital Marketing

Extensive experience in website development and digital marketing means I understand how your video fits into your complete marketing strategy. I deliver files optimized for your website, social media, and all digital platforms.

🚁 FAA Part 107 Licensed

Fully licensed FAA Commercial Drone Pilot with comprehensive understanding of airspace regulations, safety protocols, and professional aerial cinematography techniques. Your project is in expert, legal hands.

🛡️ $1 Million Insurance

Comprehensive $1 million liability insurance coverage protects your course, your members, and your reputation. Professional-grade equipment and backup systems ensure reliable, safe operations.

🌍 Will Travel to Your Course

Based in Ohio but available nationwide. I personally travel to your course, wherever it may be, ensuring you receive the same expert attention whether you're local or across the country.

What Makes Golf Course Video Marketing Different

Golf course marketing isn't like other commercial video work. Your course has unique challenges and opportunities:

Understanding Your Audience

Golfers aren't a monolithic group. Your course might attract serious players seeking challenge, recreational golfers looking for scenic beauty, families wanting a welcoming atmosphere, or corporate clients needing tournament and event capabilities. I help identify which segments your course serves best, then create video content that speaks directly to those audiences.

Showcasing What Matters

Through 45+ years of business experience and studying sales psychology, I've learned what drives decision-making. For golf courses, this means strategically highlighting:

  • Signature holes that define your course's character and challenge
  • Unique features that differentiate you from competitors
  • Scenic beauty that creates the memorable experience golfers seek
  • Course conditions that demonstrate your maintenance excellence
  • Practice facilities that support serious golfers' development
  • Clubhouse amenities that extend value beyond the course
  • Event capabilities that drive non-golf revenue

Creating Marketing Assets, Not Just Videos

Many videographers capture beautiful aerial footage and consider the job done. I create strategic marketing assets designed to:

  • Drive membership inquiries and conversions
  • Increase tournament bookings and event venue revenue
  • Position your course as the premier choice in your market
  • Support premium pricing through perceived value
  • Generate social media engagement and shares
  • Attract destination golfers from beyond your local area

My Personal Approach to Every Project

1. Discovery & Strategy Session

We start with a detailed conversation about your goals. Are you looking to increase memberships? Attract tournament business? Position as a wedding/event venue? Compete with a nearby course? Your goals determine the strategic approach I take with filming and editing.

2. Course Scouting & Planning

I personally visit your course before the shoot to identify the best times for optimal lighting, understand your unique features, and plan the shots that will best tell your course's story. This preparation ensures we maximize our filming time and capture exactly what we need.

3. Professional Filming

I handle all aerial and ground filming personally, using professional-grade equipment. You're not working with an assistant or subcontractor—you get 45+ years of experience behind the camera on every shot.

4. Strategic Editing

Post-production is where strategy meets creativity. I personally edit every frame, applying 45+ years of marketing expertise to create a narrative that drives your business goals. This includes professional color grading, music selection, graphics, and if needed, voice-over narration.

5. Optimization & Delivery

You receive video files optimized for every platform you'll use—website homepage, social media, email campaigns, presentations, and more. I also provide guidance on how to maximize the marketing impact of your investment.

What You Get When You Work With Me

Direct Access

You work directly with me from first contact to final delivery. No account managers, no intermediaries, no wondering who's actually handling your project.

Consistent Vision

One person scouts, films, edits, and delivers your project—ensuring consistent vision and understanding of your goals throughout the entire process.

Business Strategy

45+ years of business experience and published expertise in sales psychology applied to every decision about what to film and how to present it.

Marketing Intelligence

Not just beautiful footage—strategic marketing assets designed to drive memberships, increase bookings, and generate measurable ROI for your course.

Complete Production

From initial consultation through final delivery, including professional editing, color grading, music, graphics, and optimization for all platforms.

Personal Investment

Your success is my reputation. As a one-person operation, every project reflects directly on me—which means I'm personally invested in delivering exceptional results.

Featured Golf Course Projects

I've had the privilege of creating video marketing for some of Northeast Ohio's finest golf courses, including:

  • Firestone Country Club (Akron, OH) - Championship course aerial tour
  • Glenmoor Country Club (Canton, OH) - Membership campaign video
  • Goodpark Golf Course (Akron, OH) - Course overview and facilities
  • Portage Country Club (Akron, OH) - Promotional video production

Browse our complete NE Ohio golf course directory at NEOhioGolf.com →

Why Choose One Expert Over a Large Production Company?

Large production companies have their place, but for golf course marketing, working with one experienced professional offers distinct advantages:

With Production Companies:

  • Your project gets assigned to whoever is available
  • Junior team members may lack business experience
  • Cookie-cutter templates applied across multiple courses
  • Communication filtered through account managers
  • Higher overhead costs passed to you
  • Video expertise without marketing strategy

Working With Me:

  • 45+ years of business experience on your project
  • Published expertise in sales and customer psychology
  • Completely customized to your course's unique story
  • Direct communication at every stage
  • Efficient operation without corporate overhead
  • Marketing strategy combined with video production expertise

Bottom line: You get the personal attention and strategic thinking of a 45-year business veteran who personally handles every aspect of your project. Large companies can't offer that level of expertise and consistency.

Investment in Your Course's Marketing

Every golf course is unique, and every project is customized to your specific goals and needs. Your investment is based on:

  • Project scope and deliverables you require
  • Course location and travel requirements
  • Timeline and delivery schedule
  • Additional services (voice-over, graphics, multiple versions, etc.)

I provide detailed, transparent proposals outlining exactly what you'll receive and exactly what you'll invest—no surprises, no hidden costs. You work directly with me to ensure the project fits both your marketing goals and your budget.

Whether your course is in Ohio or across the country, you receive the same expert attention and strategic approach. I personally travel to your location to ensure your project gets the time and expertise it deserves.

Let's Discuss Your Golf Course

I'd be happy to learn about your course, understand your marketing goals, and discuss how strategic video marketing can drive memberships and revenue.

📞 (330) 208-3601

EdRich@NEOhioDrone.com

Based in Ohio - Available to travel to your course nationwide

"When you contact me, you get me. Not a sales team, not an assistant— the person who will personally handle your entire project."